{"product_id":"lincroyable-blowdrylincroyable-blowdry","title":"L'Incroyable BlowdryL'Incroyable Blowdry","description":"\u003cp data-start=\"0\" data-end=\"46\" style=\"text-align: center;\"\u003e\u003cstrong data-start=\"0\" data-end=\"46\"\u003eRESHAPABLE HEAT PROTECTANT BLOW-DRY LOTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"48\" data-end=\"223\"\u003eA lightweight styling lotion designed to shape and restyle hair with ease. This innovative formula helps support flexible styling while protecting hair from heat and humidity.\u003c\/p\u003e\n\u003cp data-start=\"225\" data-end=\"564\"\u003ePowered by heat-sensitive micro-wax technology and elastic polymers, it helps create a “shape memory” effect, allowing hair to be restyled with heat without reapplying product. Enriched with glycerin and conditioning agents, it helps maintain softness, smoothness, and shine while controlling frizz. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"566\" data-end=\"578\"\u003e\u003cstrong data-start=\"566\" data-end=\"578\"\u003e\u003cimg src=\"https:\/\/www.kerastase.ca\/dw\/image\/v2\/AAFM_PRD\/on\/demandware.static\/-\/Sites-kerastase-master-catalog\/en_CA\/dweac055d0\/2018\/Full-Size\/Styling\/kerastase-styling-lincroyable-blowdry-hair-lotion.jpg?sw=320\u0026amp;sh=320\u0026amp;sm=cut\u0026amp;sfrm=png\u0026amp;q=80\" alt=\"L'Incroyable Blowdry\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"566\" data-end=\"578\"\u003e\u003cstrong data-start=\"566\" data-end=\"578\"\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"580\" data-end=\"762\"\u003e• Helps Protect from Heat Styling\u003cbr data-start=\"613\" data-end=\"616\"\u003e• Supports Flexible, Reworkable Styling\u003cbr data-start=\"655\" data-end=\"658\"\u003e• Helps Control Frizz and Humidity\u003cbr data-start=\"692\" data-end=\"695\"\u003e• Enhances Shine and Smoothness\u003cbr data-start=\"726\" data-end=\"729\"\u003e• Lightweight, Non-Stiff Finish\u003c\/p\u003e\n\u003cp data-start=\"764\" data-end=\"778\"\u003e\u003cstrong data-start=\"764\" data-end=\"778\"\u003eHow To Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"780\" data-end=\"967\"\u003e• Apply 1–2 pumps to towel-dried hair.\u003cbr data-start=\"818\" data-end=\"821\"\u003e• Distribute evenly through mid-lengths and ends.\u003cbr data-start=\"870\" data-end=\"873\"\u003e• Blow-dry to set the desired style.\u003cbr data-start=\"909\" data-end=\"912\"\u003e• Restyle with heat tools without reapplying product.\u003c\/p\u003e\n\u003cp data-start=\"969\" data-end=\"1073\"\u003eA versatile styling essential that helps keep hair smooth, flexible, and ready for effortless restyling.\u003c\/p\u003e","brand":"Virtuoso Hair Design Studio","offers":[{"title":"150mL","offer_id":43053306839103,"sku":null,"price":52.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/5746\/8741\/files\/kerastase-styling-lincroyable-blowdry-hair-lotion_fcd837b4-605f-4d9b-a644-6fc7b705a07b.jpg?v=1774809529","url":"https:\/\/virtuosohairdesignstudio.com\/products\/lincroyable-blowdrylincroyable-blowdry","provider":"Virtuoso Hair Design Studio","version":"1.0","type":"link"}